Futurology and the Translation Market Tomorrow

Futurology is a very bizarre mixture of science, reportage, extrapolation, guesswork, conjecture, wishful thinking and PR. It does have its uses, though: it’s a good hook for discussion to the enlightenment of the morning millions. Sometimes it offers the opportunity to scare small http://www.kotoyausa.com children with some threat like that of a future monster or grown ups with the next global crisis…A real art of conjecture.

Take a look at a small fraction of what this art of conjecture has produced related to tomorrow’s market and consumers, including translation related services.

Tomorrow’s Marketplace

Welcome to tomorrow’s world… Here robots have rights, planet Mars or the moon are just holiday destinations. CARS auto-drive themselves, artificial brains and human rights for robots are common… it’s just a matter of time. A Technology Timeline compiled by researchers at BT’s futurology department has come up with a list of advances it says will change tomorrow’s world and markets globally. These guys should know what they’re talking about – in the past they’ve correctly predicted text messaging, email spam, internet search engines.

According to BT’s experts, most of us will live to 100 while obesity and the dentist’s drill will be distant memories. But it’s not all good news – an international financial collapse is on the horizon at some time in the next 50 years (this sounds really realistic!), and computers will eventually outsmart humans.

Here is their technology breakthrough schedule…



RESPONDING to the sound of its owner’s voice, these toys will react with a variety of emotions. Sony’s Aibo dog robot can already simulate anger and fear, surprise, dislike, sadness and joy.


The doctor will enter his diagnosis into a handheld computer, prescribe treatment and send instructions directly to a pharmacist via a text message.


These will provide news or entertainment in the bath or shower. They can even change a scene to let you bathe under an African sunset, for example

2008 – 2012


SCIENTISTS will be able to produce genetically modified fruit that carry medicines and extra vitamins. For example apples could contain the polio vaccine.

2011 – 2015


CARS will steer themselves, using enhanced satellite navigation and sensors to stop them getting too close to the car in front. Mercedes has already carried out tests on a closed track.


FILLINGS will become a thing of the past. Using gene therapy, lost or diseased teeth will be regrown in the mouth from a few cells. Scientists have already successfully grown mouse teeth in a lab dish.


INTELLIGENT microwave ovens will automatically read the information on a chip hidden in the packaging of food and cook it exactly according to the instructions.

2013 – 2017


The make-up is applied normally, but a small control unit in a handbag sends out electronic pulses that change the colours.

2016 – 2020


Using computer-simulated versions of themselves, viewers will be in the thick of the action by introducing themselves into the movie.


The most extreme use of emotion control devices would be to put a stop to criminal activity. It could suppress anger or stimulate feelings in emotionless psychopaths by sending electronic pulses to the brain.

2021 – 2025


EVERYTHING in your brain – thoughts, feelings and memories – will be transferred to a computer, ensuring a form of digital immortality if eventually uploaded into a human brain later.


With computers automatically translating every language there will be less need for humans to learn more than one. One universal language – probably English – will dominate. Why not Chinese?

Globalization isn’t a linear, thoroughly universal process, but rather, a description of various interdependent global systems, where language use depends upon a given situation, and any given aspect of a permeated culture may be adapted at varying degrees by another. In short, our tendency to see one language and/or culture killing another is oversimplified.

Dear fellow translators, we have about 15 years before we disappear as a professional breed!

What do you think?

Are the Internet and globalization going to turn all of humanity into a mono-cultural population, speaking one and the same language, reading the same books, following the same pop and sports icons?

Or, do you think that the increase of user control over the content of the Internet in recent years, accompanied by more widespread Internet access to the developing world, will stimulate a new world of different cultures and viewpoints, and our world will be divided along more virtual lines than geopolitical or political borders?

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Author: Petar Petrov


Article Source: http://EzineArticles.com/1603371

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